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Hafiz Dagata on ROI of Digital Marketing

Hafiz Dagata on ROI of Digital Marketing

We interviewed Hafiz Dagata on why he put his passion in Digital Marketing. He explained that traditional way also play role in marketing strategy but he prefers digital marketing more as it easily to measure the ROI. Nowadays, every organization faces up and down economy’s graph as for this they always have tight budget to invest in their future. Hence, that’s why in particular budget digital marketing is the best solution for marketing strategy. Top managements are afraid to spend more on marketing because they are not being provided with the best of best marketing’s solution.

 “Let me present to you my answer” – Hafiz Dagata

Hafiz Dagata Digital Marketing

“My best answer is digital marketing” he said. Many people have been awake by this phenomenon but they fail to meet the right person and the right strategy. Eventually they choose a wrong consultant and fail in this path. At the end they are going back to traditional marketing where they realized that it is not effective to get the target audience. Why they fail is because the main reason is they did not understand the concept of digital marketing and the consultant charge them a rocket price! He claimed that “Yes the digital marketing is “quite pricy”(if you didn’t meet the right person) and it has highest rate ROI” Hafiz Dagata claimed. People nowadays prefer to watch Netflix or Youtube compare traditional TV. People spend on averages more than two hours on social media apps and begin searching for the product through Google.

Undeniable solution!

Hafiz Dagata KPI
KPI vs ROI

If your consultant or marketing team just talks about doing ads in Facebook and Instagram, it’s time to reconsidering their value on your revenue. Digital marketing covers all the steps in Awareness, Interest, Desire and Action (Conversion). “We have from PPC, email marketing, SEO, Social Media, SEM and others” he said. Hafiz Dagata said that “if you and your marketing team did not know this, never point a finger to digital marketing platform when you fail to do so”. The best part of digital marketing is that we can measure the impact, analyze the result and calculate the ROI. Climax of digital marketing is that you need to check on the operation team first before you launch the digital marketing strategy as it will be bad if you cannot manage and fulfill the demand from customers.

Hafiz Dagata Marketing Steps

Now it’s the end of 2017 and digital marketing has evolved beyond than any business person can imagine it. The point is how we want to take advantage on it and turn it into our profits. Hafiz Dagata is digital marketing expert and willing to help any organization that have will to soaring upwards through digital marketing platform. For more info about him, trending in digital marketing and latest news on digital age, visit hafizdagata.com

Hafiz Dagata
Hafiz Dagata

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RHB Bank’s Credit Card Online & Various Other Products and services

RHB is today among the list of the largest bank with integrated financial services in Malaysia. While they plan to further broaden their market, RHB Bank has tapped into Brunei, Indonesia, Singapore, Laos, Vietnam and some other countries in the South East Asia. With the knowledge that quite possibly the most efficient way to compete is simply by giving extra value to consumers, RHB group initiated a policy of offering multiple banking facilities to both individuals and organizations.

For Personal Needs: Credit Card, Deposit Accounts, Loans & More

RHB Bank | Credit Card Online, Cash Back Reward, Personal Loans, Islamic Banking & More

Creating a savings account or else a current account happens to be staple yet underrated. In order to ensure that account holders may gain advantage the most from their savings, RHB Bank has offered more competitive interest rate as opposed to other institutions. Furthermore, they have already improved the transaction facilities by both adding more ATM and CDM machines in branches in addition to other designated locations combined with creating a web-based banking services platform, RHB Now for their customers.

As the Bank sees the shift of trend from the good old purchasing method using cash to online purchasing, they recognized that there’s also an increasing demand from customers for credit cards. Relying on the results of research conducted that implies the public’s increasing acceptance towards the online purchase, it is indisputable that offering credit card service online is one of the main approaches RHB Bank really should be pushing forward-and they did exactly that.

Here is where unique offering comes into the picture, as numerous advantages are provided to RHB Bank credit card subscribers, which include cash back reward as well as other value-added rewards that give maximum return given that the cardholder increases their usage.

RHB Bank is familiar with the idea that possessing a savings account and credit card is insufficient to satisfy an individual’s financial needs. It’s always obvious that commonly, people need to acquire personal loans with the bank to purchase high-valued assets, for instance, real estate and vehicles. Therefore, RHB has offered a low-interest rate for numerous different kinds of loans. Customers who wish to go the one step further may also subscribe for insurance packages and purchase unit trusts from RHB Bank.

Banking for Business: Loans, E-Commerce Facilities & More

For business proprietors and organizational entities, RHB Bank provides corporate banking facilities. They may engage with the Bank either for investment banking or perhaps to make a business loan. If the customers are interested, they even can sign up for RHB Bank’s online cash management services.

Small-medium enterprises are among those who are able to benefit from the most benefits. They are welcomed to obtain loans should capital injection is required while they scale their businesses. Additionally, RHB Bank even provides retails solutions to the appropriate customers, especially those in the e-commerce business.

Eyes on Islamic Banking

In spite of this, focus on the highly demanded Islamic banking facilities has never been an oversight. RHB Bank knows that there’s plenty of requests from the consumers to bring about Syariah-compliant financial instruments. In response to that, they’ve already set up wealth management, corporate banking, Islamic treasury, unit trust, and various types of other products and services that adhere to the Syariah guideline to the public.

In 2016, the Bank managed to boost the growth of their annual brand value by 24%, which automatically makes them the fourth fastest growing banking industry player in Malaysia. While they anticipate the upcoming year’s financial market potential, RHB Bank has begun strategizing to design more generative campaigns down the road.

Madu Gamat Tariq Sufi: Produk Warisan Langkawi

Perkembangan Pasaran Produk Tradisional di Malaysia

Kita semua sudah sedia maklum dengan perkembangan terkini industri perubatan di Malaysia secara menyeluruh. Sebelum ini, industri perubatan negara dipelopori oleh perubatan moden, manakala produk tradisional kurang mendapat tempat. Jika ada pun, ia tidak mampu menjangkau pasaran yang lebih meluas. Hal ini berlaku kerana terdapat banyak faktor, dan salah satu daripadanya adalah disebabkan taktik pemasaran yang tidak efektif. Selain itu juga, maklumat tentang produk juga tidak dikongsi secara menyeluruh dan secara tidak langsung memberikan persepsi yang tidak baik terhadap pelanggan.

Penerimaan Pelanggan Terhadap Produk Kesihatan Tempatan

Kini, semuanya telah berubah, kerana dapat kita lihat bahawa industri produk tradisional semakin mendapat tempat. Malahan, ikon-ikon industri produk kesihatan juga semakin mendapat tempat, bahkan kadang-kadang mereka lebih popular daripada artis-artis tanah air. Ini menunjukkan perkembangan positif buat industri ini.

Sememangnya sudah menjadi normal buat kita untuk melihat ikon-ikon industri ini di kaca TV, di dada akhbar dan lain-lain. Dengan adanya produk yang berkesan juga, ia dapat menguatkan lagi kepercayaan pelanggan terhadap sesuatu jenama. Oleh yang demikian, ramai pengusaha produk kesihatan tempatan, termasuklah pembekal produk madu gamat seperti Madu Gamat Tariq Sufi mula menjadikan mereka sebagai panduan di dalam perniagaan. Namun begitu, sememangnya tidak dapat dinafikan bahawa produk yang berkualiti tinggi tetap menjadi keutamaan buat pelanggan.

Kaedah Pemasaran Terbaik: Mempertengahkan Produk Berkesan

Madu Gamat Tariq Sufi adalah salah satu daripada ribuan produk kesihatan tradisional di luar sana. Apa yang menarik tentang produk ini adalah ia menggabungkan ramuan madu, sejenis bahan semulajadi yang kita semua tahu akan khasiatnya, bersama dengan gamat. Gamat adalah salah satu daripada khazanah alam yang cukup istimewa, dan secara lazimnya di boleh ditemui di Pulau Langkawi.

Setelah kajian yang mendalam terhadap madu dan gamat dan mengenalpasti kaedah terbaik untuk mendapatkan ramuan yang sempurna untuk dikomersialkan, Madu Gamat Tariq Sufi mula melebarkan sayap mereka supaya pelanggan sedar akan kewujudan produk sebegini yang mempunyai sangat banyak manfaat. Jika diambil secara lazim, produk campuran madu gamat ini dikatakan dapat merawat pelbagai penyakit, seperti gastrik, buasir, luka selepas bersalin, masalah tenaga batin, dan banyak lagi. Oleh yang demikian, sememangnya produk ini patut dicuba oleh seluruh lapisan masyarakat.

Madu Gamat Tariq Sufi

Berminat dengan Produk ini? Hubungi Madu Gamat Tariq Sufi

Jadi, sekiranya anda berminat untuk mencuba produk madu gamat daripada Tariq Sufi Marketing, silalah layari laman web rasmi mereka di madugamat.com. Sekiranya anda berminat untuk menjadi rakan perniagaan (dropship), anda juga boleh menghubungi mereka di laman web yang sama.

Maid Malaysia: The Best Maid Agency in Malaysia

Why Maid Malaysia is the Best Choice for Busy Professionals

Most professionals in Malaysia has been dealing with the common problem, that is a limited time in a day. This problem becomes more serious when they are climbing up the corporate ladder which requires them to give full focus, but at the same time, they had to think about household chores and babysitting. The solution is actually out there where agencies offer maid services.

What Maid Malaysia has to Offer

Maid Malaysia actually is one of the best agency available in Malaysia. What they have managed to showcase is their successful model in making sure that the maids that they provide to Malaysian homes are reliable. They saw the opportunity to lead the industry by taking advantage of the problem that it has. In Malaysia, there have been cases of theft and even maids abusing the master’s children. Therefore, Maid Malaysia had taken the initiative to strengthen its filtering process so that there is no such problem for their maids.

Maid Malaysia | Maid Agency Malaysia

How It’s Done

Unlike other agencies that rely on old method to filter candidates, Maid Malaysia has put a higher standard and raised the bar. It is the right time for them to do that by injecting the element of psychology in understating the maid’s personalities as well. What they did tend to be very effective and reduced the probabilities of having maids who are untrustworthy in the client’s homes.

Maid Malaysia’s Vision

Since it is undeniable that professionals will eventually need a domestic helper, there is no point to argue whether or not a maid is necessary. Instead, for those who can afford a domestic helper, it is more important to them to make sure that they get what they pay for. It is normal to feel some sense of insecurity especially when having strangers in their house and relies heavily on trust. While trust is important, it takes the time to build it. Therefore, Maid Malaysia takes out the insecurity by supporting with as much as quantifiable measures as possible. To them, this should be the new standard for all maid agencies out there – and this is what clients should expect in the future.

If you are looking for quality maid services, do check out maidmalaysia.com.

 

Aliff Mazli on Traditional vs Digital Marketing

Aliff Mazli Shares His Opinion As A Digital Marketing Consultant on Traditional vs Digital Channels

Marketing has always been a vital part of a business. Without a properly deployed strategy, it will be extremely difficult for a business not just to grow, but also to sustain. Nowadays, the focus has been shifted from offline marketing like out-of-home advertising to digital marketing. Of course, we hear a lot about “digital transformation” and the likes, but what does it really mean, and how does it affect business? Aliff Mazli, Malaysian digital marketing consultant explains.

Aliff Mazli | Digital Marketing Consultant Malaysia
Aliff Mazli

Difference in Barrier of Entry

How much do you think a billboard cost in Malaysia? Well, thousands of course. On the other hand, the cost of wrapping a bus with your ad and having it tour around KL for a month would easily cost around RM8,000. Need I mention TV? For big brands, spending tens or hundreds of thousand of Ringgit on advertising is not an issue – but for startups and small-medium enterprises, anything beyond RM10,000 per month is insane.

Going digital, in contrast, is much more cost-effective. Or at least, the cost of initiating a campaign online is relatively cheaper. For example, if a startup decides to run Facebook advertising, the budget needed to run an ad campaign takes as low as RM3.00 per day. Obviously, the reach will be much less, but the point is, it’s executable.

Targeting

It’s almost impossible to target your audience offline. You can narrow it down by targeting different segments like placing a billboard for the luxury brand within a high-income residential area, or running an ad on a specific radio station that talks about business; but you can’t really go down to the neuro level of targeting.

On the other hand, platforms such as search engine (Adwords, GDN etc) and even the social media like Facebook has a really cool targeting options. Imagine being able to target infant clothing products for young parent-to-be couples. Yes, it’s that effective now.

Measuring Effectiveness

If you place a billboard next to a highway, how do you measure its effectiveness? How do you quantify how much impressions it gets? You can always assume based on the traffic volume, but that does not mean that just because people are driving past the billboard, they will definitely spend seconds to take a look at the ad for a second. This has always been the question that affects offline marketing. It is undeniable that it has an effect, a substantial one especially when you’re everywhere. The only problem is that the kind of uncertainty it has makes it difficult for companies to measure exactly how much spending is justified.

Going digital, however, is more quantifiable. Thanks to the features that platforms provide, marketers can actually measure which ad performs based on its real performance, like the CPM (cost per thousand impressions) or even cost per click (CPC).

Does This Mean Death to Offline Marketing?

Absolutely not. We know offline marketing works. We are just working on the way to track it. One day, that will happen, and when it does, the first marketing expert who is able to do that will revolutionize the offline marketing channel and become a new pioneer in the industry.

For more updates on digital marketing trends and insights, visit aliffmazli.com.